Fair Square Medicare Wordmark

2024 Fair Square Client Retention and Satisfaction Report

All Book Retention Data

By Daniel Petkevich

Mar 4, 2025

Today, I am proud to publish Fair Square client retention numbers for the last five years. To my knowledge, we are the first brokerage to do this.

Speak with a Medicare Advocate

Talk to one of our Licensed Medicare Agents today to find the right plans for you.

Client retention is the one metric all brokerages should be judged by. A good broker supports their client at enrollment, through the year, and through AEP, over and over again. Retention captures the quality of all these interactions. Clients will stay with brokers who do the above well and they'll leave brokers who don't.

As a benchmark, many large call centers have annual retention of 50%-60%. This is a service level that I wouldn't want anyone in my family to experience. Many local brokers have 85%-90% retention. This is fantastic, but local brokers can't work that many people.

I am pleased that Fair Square's data shows annual retention of close to 90% for our entire book, and close to 95% for the Medicare Supplement portion of our book. We work with about 15,000 clients.

Speak with a Medicare Advocate

Talk to one of our Licensed Medicare Agents today to find the right plans for you.

Recommended Articles

Birthday stock image

What Is the Medicare Birthday Rule in Nevada?

Mar 28, 2023

Sleep apena stock image

Does Medicare Cover Inspire for Sleep Apnea?

Dec 27, 2022

Fair Square

Building the Future of Senior Healthcare

Aug 25, 2022

Cover image

Health Savings Accounts (HSAs) and Medicare

Jan 24, 2024

Cover image

Turning 65 and Thinking of Keeping COBRA? Here’s Why It Usually Backfires

Jul 15, 2025

a chart explaining different enrollment periods on medicare

How Do I Sign up for Medicare? A Simple How-To Guide For You

Apr 8, 2022

Cover image

Fair Square Bulletin: We're Revolutionizing Medicare

Apr 27, 2023

Cover image

The Fair Square Bulletin: October 2023

Oct 2, 2023

Cover image

Gap Health Insurance: The Secret Sidekick to Your High-Deductible Plan

Jul 14, 2025

Upset senior woman crying stock photo

Does Medicare Cover Nuedexta?

Nov 30, 2022

A cartoon signpost with HMO and PPO pointing in opposite directions

What's the Difference Between HMO and PPO Plans?

Dec 1, 2022

stair lift stock photo

Does Medicare Cover Stair Lifts?

Nov 18, 2022

Cover image

Fair Square Client Newsletter: AEP Edition

Oct 2, 2023

Mouth guard used to help treat sleep apnea

Does Medicare Cover Mouth Guards for Sleep Apnea?

Dec 8, 2022

surgeons working over a patient stock image

Does Medicare Cover LVAD Surgery?

Nov 30, 2022

Senior person holding tissue roll near a toilet bowl, using walker to walk to the bathroom stock photo

Does Medicare Cover Oxybutynin?

Dec 2, 2022

Doctor showing patient bone anatomy of skeleton of nose and nasal cavity on skull. Preparing for rhinoplasty surgery, correcting deviated nasal septum, localization of rhinitis, sinusitis in nose stock photo

Does Medicare cover Deviated Septum Surgery?

Nov 18, 2022

The feet of a person suffering from foot pain stock photo

Does Medicare Cover Cartiva Implants?

Nov 29, 2022

More of our articles

10 Top Medicare Supplement (Medigap) Companies for 2025

13 Best Ways for Seniors to Stay Active in Columbus

13 Best Ways for Seniors to Stay Active in Indianapolis

13 Best Ways for Seniors to Stay Active in Jacksonville

14 Best Ways for Seniors to Stay Active in Nashville

14 Best Ways to Stay Active in Charlotte

2025 Medicare Price Changes

Can I Change My Primary Care Provider with an Advantage Plan?

Can I Have Two Primary Care Physicians?

Can Medicare Advantage Plans be Used Out of State?

Can Medicare Advantage Plans Deny Coverage for Pre-Existing Conditions?

Comparing All Medigap Plans | Chart Updated for 2025

Denied Coverage? What to Do When Your Carrier Says No

Do I Need to Renew My Medicare?

Do Medicare Supplement Plans Cover Dental and Vision?

Do You Need Books on Medicare?

Do You Need Medigap if You're Eligible for Both Medicare and Medicaid?

Does Medicare Cover Abortion Services?

Does Medicare Cover Cardiac Ablation?

Does Medicare Cover Cervical Disc Replacement?

Does Medicare Cover Compounded Medications?

Does Medicare Cover Cosmetic Surgery?

Does Medicare Cover Disposable Underwear?

Does Medicare Cover Driving Evaluations?

Does Medicare Cover ESRD Treatments?

Does Medicare Cover Exercise Physiology?

Does Medicare Cover Ilumya?

Does Medicare Cover Iovera Treatment?

Does Medicare Cover Ketamine Infusion for Depression?

Does Medicare Cover Light Therapy for Psoriasis?

Does Medicare Cover Linx Surgery?

Does Medicare Cover Lipoma Removal?

Does Medicare Cover Orthodontic Care?

Does Medicare Cover Ozempic?

Does Medicare Cover Physicals & Blood Work?

Does Medicare Cover PTNS?

Does Medicare Cover Scleral Lenses?

Does Medicare Cover SI Joint Fusion?

Does Medicare Cover Vitamins?

Does Medicare Cover Wart Removal?

Does Medicare Pay for Antivenom?

Does Medicare Pay for Bunion Surgery?

Does Medicare Pay for Funeral Expenses?

Estimating Prescription Drug Costs

Everything About Your Medicare Card + Medicare Number

How Can I Get a Replacement Medicare Card?

How Do Medigap Premiums Vary?

How Does Medicare Cover Colonoscopies?

How Does Medicare Pay for Emergency Room Visits?

How is Medicare Changing in 2025?

How Much Does a Medicare Coach Cost?

How Much Does Medicare Part A Cost in 2025?

How Much Does Open Heart Surgery Cost with Medicare?

How Much Does Rexulti Cost with Medicare?

How Much Does Trelegy Cost with Medicare?

How to Deduct Medicare Expenses from Your Taxes

Is PAE Covered by Medicare?

Last Day to Change Your Medicare Part D Plan

Medicare Consulting Services

Medicare Deductibles Resetting in 2025

Medicare Guaranteed Issue Rights by State

Medicare Supplement Plans for Low-Income Seniors

Medigap vs. Medicare Advantage

Moving? Here’s What Happens to Your Medicare Coverage

Saving Money with Alternative Pharmacies & Discount Programs

What Happens to Unused Medicare Set-Aside Funds?

What Is Medical Underwriting for Medigap?

What To Do If Your Medicare Advantage Plan Is Discontinued

What to Do When Your Doctor Doesn't Take Medicare

What to Do When Your Doctor Leaves Your Network

When to Choose Medicare Advantage over Medicare Supplement

Why You Should Keep Your Medigap Plan

Your Medicare One-Stop-Shop

Your guide to Medicare Parts A & B, Medicare Advantage, and Medigap. 100% free.

Get the Fair Square Bulletin

Medicare savings tips, helpful guides, and more.

About

Medicare 101

Current Clients

Medicare Supplement Plans

Medicare Advantage Plans

Fair Square 2025

Terms of Use
Notice of Privacy Practices

Virgil Insurance Agency, LLC (DBA Fair Square Medicare) and www.fairsquaremedicare.com are privately owned and operated by Help Button Inc. Medicare supplement insurance plans are not connected with or endorsed by the U.S. government or the federal Medicare program. This is a solicitation of insurance. A licensed agent/producer may contact you. Medicare Supplement insurance is available to those age 65 and older enrolled in Medicare Parts A and B and, in some states, to those under age 65 eligible for Medicare due to disability or End-Stage Renal disease. Virgil Insurance Agency is a licensed and certified representative of Medicare Advantage HMO, HMO SNP, PPO, PPO SNP and PFFS organizations and stand-alone PDP prescription drug plans. Each of the organizations we represent has a Medicare contract. Enrollment in any plan depends on contract renewal. The plans we represent do not discriminate on the basis of race, color, national origin, age, disability, or sex. Plan availability varies by region and state. For a complete list of available plans please contact 1-800-MEDICARE (TTY users should call 1-877-486-2048), 24 hours a day/7 days a week or consult www.medicare.gov. © 2025 Help Button Inc

We do not offer every plan available in your area. Any information we provide is limited to those plans we do offer in your area. Please contact Medicare.gov or 1-800-MEDICARE to get information on all of your options.

MULTIPLAN_FairSquareMedicare_01062022_M

Fair Square Medicare

FSM symbol - 50